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headspace Australia

CAMPAIGN

Always-on Organic Social

WHAT WE DID

We manage an always-on social presence to help address youth mental health issues across social media platforms.

Addressing youth mental health across social media

The Challenge

The conversation around mental health for young people is now more important than ever and needs to be treated with the utmost respect. headspace tasked us with managing their organic social feeds – from strategy to content creation and account management.. With over 380k followers across their social media accounts, maintaining a well-rounded, consistent approach to social media management was a must.


The Approach

Resolve produces bespoke assets for headspace across Facebook, Instagram, TikTok, YouTube and LinkedIn, with a focus on providing contextually relevant, useful and informative content for an audience of young people,

the adults supporting them and B2B and B2G audiences across multiple platforms.


As a part of this service, we provide content production across stills, animation and video, social platform management, ongoing social strategy, ongoing performance reporting and community management.





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